Google and Meta ads that bring in customers, not likes.
Advertising for small businesses in Costa Rica, measured from your website: you know which inquiry came from which ad and what each one cost you.
The ad is half the job. The other half is where people land.
An agency builds your ads and sends them to your website. If your site doesn't measure, nobody knows what happened after the click. We do both halves: your site launches with SEO, the Meta Pixel and Google Analytics ready, and every WhatsApp click, every form and every purchase is recorded with the ad that brought it.
Three things this gives you:
You know which ad brings customers and which one just spends.
And the one that just spends gets switched off.
The money goes to the channel that sells for less.
Google, Meta or neither: the numbers decide, not habit.
What comes in from Google for free counts too.
Your site's SEO and your ads are measured together, so you don't pay for customers who were already looking for you.
Two ways to do it. You choose how hands-on you want to be.
Monthly management
I run your ads
Who it's for: your business already sells and you want your ads running without spending your own time on them.
Includes
- Campaigns built in Google Ads and Meta (Facebook and Instagram)
- New ads and adjustments every week, based on what the numbers show
- Measurement connected to your site: every inquiry tied to the ad it came from
- A monthly report in plain words: how many people came, how many reached out, what each inquiry cost
- One review a month with you, on WhatsApp or a call
Terms
- Designed for ad budgets from USD 300 a month
- Goes up to USD 350 a month once your ad spend passes USD 2,000. That's the cap: we don't charge a percentage of your spend
- Month to month, no lock-in contract
Launch month
Learn it, then run it yourself
Who it's for: you want to run your ads yourself, or have someone on your team do it, but start with everything set up properly and someone to teach you.
Includes
- Your first campaigns in Google Ads and Meta, built and switched on
- Step-by-step guides for both platforms, made for your business
- A kickoff session where we go through how to read the numbers together
- Two results reviews: at 15 and at 30 days
- Your questions answered on WhatsApp throughout that month
After the month
- You carry on with the guides. If you later want me to review something, it's quoted separately
What's not included, so there are no surprises.
- Ad spend. What Google and Meta charge to show your ads is paid by you, directly, with your card and in your account. It never goes through us.
- Photos, videos and ad design. If you have material, we use it. If it needs to be produced, it's quoted separately.
- A site that can't be measured. If your current site won't let the measurement be installed, we fix it or rebuild it first (see plans). Advertising to a blind site is throwing money away.
It's that simple.
We review.
Your business, your site and your ad account, if you already have one. We tell you whether it makes sense to advertise now or whether something needs fixing first. Free of charge.
We build.
Campaigns with one clear goal: that people message you on WhatsApp, fill out the form or buy. No "reach" or "engagement".
We measure and tell you.
Adjustments every week; every month you get a jargon-free report: how many people came, how many reached out and what each inquiry cost.
Frequently asked questions about Google and Meta ads
How much does it cost to advertise on Google and Meta in Costa Rica?
There are two separate costs. Ad spend, which is what you pay Google and Meta: from USD 300 a month so there's useful data; with less, nothing can be decided. And management, which is what you pay us: from USD 250 a month, or USD 350 once if you'd rather take the launch month and carry on yourself.
Why does management go up to USD 350?
When your ad spend passes USD 2,000 a month there are more campaigns to adjust and more ads to test. USD 350 is the cap. We don't charge a percentage of your spend, so we have no reason to want you spending more than you need.
Do I need a website to advertise?
You can advertise straight to WhatsApp without a website, but you won't know which ad brought each customer or what it cost you. With a site that measures, you will. If you don't have a site, or yours can't be measured, we solve that first (see plans).
When will I see results?
The first weeks are a learning period: the platform needs data to know who to show the ad to. Between weeks 4 and 6 you can tell whether it's working. We don't promise sales: we measure inquiries and give you the numbers so you can decide.
Can I start with the launch month and move to monthly management later?
Yes. And the other way around too: if you want to stop paying for management and carry on yourself, we leave you the guides.
Are the accounts mine or yours?
Yours. The Google Ads account, the Meta account and the card are yours. We join as administrators. If you ever stop working with us, everything stays in your hands, history included.
Is there a contract?
No. Management is month to month. The launch month is a one-time payment.
Do you make the videos and photos for the ads?
With your material, yes. Producing new photos or videos is quoted separately.
Should your business advertise? I'll tell you in one conversation.
Message me on WhatsApp. We look at your case and I'll tell you, with numbers, whether it makes sense to advertise now or what needs fixing first. Free and with no commitment.