Desktop
Mobile
Mobile view
Guana Shuttle Service
Liberia, Guanacaste
A complete redesign for Guana Shuttle Service, a private transfer company running from Liberia Airport (LIR) across Guanacaste, a 100% English site for US and Canadian travelers. The old WordPress was rebuilt into 39 fast pages: 28 destinations with distance, drive time, and published rates, a 301 redirect for every old URL to preserve the SEO already earned, and every inquiry measured (form submissions and WhatsApp clicks with per-ad attribution) as the foundation of its Google Ads campaign. Nexo's first full-cycle project: redesign + SEO + measured advertising.
28 destinations, each with its own page
Tamarindo, Papagayo, Sámara, the peninsula resorts, and even La Fortuna: every route publishes distance, drive time, starting rate, what's included, and its own FAQ, all real client data, nothing estimated. That surface is both the site's long-tail SEO and the landing page for every ad.
A redesign that doesn't throw the SEO overboard
The previous WordPress site already had ranking pages; every old URL now answers with a 301 redirect to its new equivalent, and the sitemap and Search Console follow the same structure. The result loads as a static site: mobile Lighthouse from 97 to 100, with the main content painted in under a second measured against production.
Every inquiry measured, every ad attributed
The quote form and WhatsApp clicks are logged with their origin (organic search or the exact Google Ads ad) and each inquiry reaches the owner by email with the reply button already prepared. The campaign isn't run blind: it's known which ad brought each passenger and which routes convert.